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How to get more customers to your business - New customer acquisition for web design

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How to get more customers to your business - New customer acquisition for web design

Getting new clients can be one of the hardest aspects of running your own web design business. The way you go about this will depend on the way you work and the type of clients you have, but I’ve collected some tips to get you started.

Here it is – 6 powerful methods that explain how to get web design clients.

1. Get web design clients by starting with people you know

Word-of-mouth is a powerful tool, and the best way to get it started is with people you already know. For word-of-mouth to take hold, people need a compelling reason to talk about you.

Luckily, your friends and family already have one – they are emotionally invested in you. Just by being someone’s sister’s neighbor’s brother, you’ve provided an incentive to promote your services (although the strength of it may depend on the person in question, or your closeness to said brother’s neighbor’s sister).

Once you’ve exhausted your collection of friends, family and acquaintances-of-acquaintances, you’ll need to find another reason to compel the crowd to talk about you. Hopefully by this stage you will have completed enough awesome work that the quality of what you do will be reason enough, but if you need another strong selling point, here are some ideas to work with:

do you have competitive pricing?
have you carved out a niche?
are you using cutting edge technology? (responsive design, anyone?)
do you have a quick turnaround?
are you local?
do you have recommendations from high-profile clients?

2. Get web design clients by marketing yourself the old-fashioned way

Depending on your target market, you may find that many of them can be reached through traditional advertising methods. These could include advertising in local directories, creating flyers or getting business cards printed.

You’ll want to have these handy when you start pounding the pavement. Yep, I really said that. Pounding the pavement is such an old-fashioned term that we hardly hear of anyone doing this anymore, but I think you should.

Pounding the pavement and cold calling are two methods of marketing that most business owners (and I’d almost say all web designers) hate. But if you really need new clients, you’ll want to give these a try. By meeting people face-to-face or chatting to them on the phone, you can immediately give them someone to relate to, unlike the hundreds of other faceless designers competing for their attention in directories.

3. Get web design clients by beefing up your online profile

You’ve no doubt heard (or asked) the question, ‘have you ever Googled yourself?’

here’s a reason that people often ask this: it’s fascinating – and important for your business – to know what people see when they Google your name. You can even set up a Google Alert to keep on top of new search results automatically.

If the search results you see are not as numerous as you expected (or those terrible photos from last year’s Christmas party are right on top), there are a few ways you can change this. By getting your name mentioned in more places across the web, you’ll give Google more search results to choose from. Essentially, this gives you more control over what people will see when they search for you.

Here are some different ways you can get your name out there:

Set up a website for your business
Create a profile on a portfolio site like Carbonmade or Dribbble
Ask friends or colleagues to link to your site from their own (and return the favor)
Offer to be interviewed for other sites
Write guest posts for other blogs
Set up profiles on major social networks (especially Google+, as it’s favored in Google search results)
If you have a niche that you’re focusing on, join and participate in relevant online communities
4. Get web design clients by listing on marketplaces

Freelance marketplaces usually let you register and create a profile showcasing your skills. If you’re looking for short-term projects, you can also directly bid on or apply for jobs here.

Most of these sites are free to join, although those that require members to pay fees tend to have both a smaller pool to choose from and higher quality jobs.

Here’s a list to get you started:

Freelancer.com
oDesk
iFreelance
Guru.com
Freelancify
99 Designs
5. Get web design clients by offering a deal

With online advertising you can often target your ads very specifically with user data like location, age, gender and occupation. If you’re offering a special deal or discount, this may be a good time to try out some online ads to promote it.

6. Get web design clients by providing killer content

Content marketing is the new black, dontcha know? Of course, it’s nothing new – brands have been offering content for yonkles, but there’s a big push for online content marketing at the moment and it’s not hard to get into if you have the time.

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50 Comments

    Popular Comments:

soeb safi . 2020-02-11
Great video. How to define prices and how to know what you are charging is correct. Some people are charging far less then you and some are charging far more then you. So how to justify in this situation. And how to be Update with the market rates.
121 2 . Reply
Mohammed Abbas . 2019-11-30
Very Informative...
121 2 . Reply
Atul yadav . 2019-10-17
Hello sir,
How to create plan.
Please tell me
121 2 . Reply
Lalit Raj Chauhan . 2019-06-15
Sir आप बहुत अच्छी Knowledge share कर रहे है।
ओर सबसे अच्छी बात ये है कि आपकी आबाज़ में ठहराव बहुत Impressive है
में भी अपनी Voice Improve कर रहा हु
आपकी Video बार बार सुनता हूं।
Thanks For Coming in My Life.
121 2 . Reply
Pranav Sangave . 2019-06-09
Sir video bohat helpful raha sir... U r great..
121 2 . Reply
Pranav Sangave . 2019-06-09
Sir plans kaise banane Hai??
121 2 . Reply
Tarif Hingolaja . 2019-05-30
Very nice sir
121 2 . Reply
India's Khabre . 2019-05-24
Nice video sir
121 2 . Reply
faiz fazal sayed . 2019-04-19
How to get website clients.

1. Making listing of contact numbers and cold call them.

2. Join Facebook Groups

3. Linkedin

4. Cold Emailing

5. Indeed, Naukri.com

6. Meet the digital marketing agencies and tell them I can work on share.

7. Upwork, Freelancer, Fiverr

8. Go for meetups and events

9. Call international clients from US and UK

10. Cold SMS
121 2 . Reply
san nu . 2019-04-16
sir can u help me to take project i have 5 year of experiences
121 2 . Reply
Anuj Neekhara . 2019-04-01
Sir please give me your number
121 2 . Reply
Mohsin Sarwad . 2019-03-19
Sir pricing or plans kese decide kare..
121 2 . Reply
NITIN ARORA . 2019-03-15
Can you please tell me About the Appointment
121 2 . Reply
sudhir kumar . 2019-03-05
sir app jo v bolte akdam desi /dill se bolte ho
mai to subscribe /like/shrare button sab daba diya
thanku sir
121 2 . Reply
shashank Partap Singh rana . 2019-02-25
Amazing think sir
121 2 . Reply
Manish Rana . 2019-01-15
Hello Yogendar can you please tell me how i can get email id's of the client in google .
please reply me back as soon as possible.
121 2 . Reply
Saurabh Kale . 2019-01-08
Sir customer k liye plan kese banana chaiye..
Pricing kese set karni chaiye website k liye..
121 2 . Reply
We Are King Maker . 2019-01-07
Tysm sir apke vjh se thodi si himat or bad gai

Tysm🤗😍😘
121 2 . Reply
Govind Bansal . 2019-01-04
Dhnyawad 🤗
121 2 . Reply
Saiom Leo . 2018-12-17
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121 2 . Reply
Mohammed ali shaikh . 2018-11-29
Bhai aap ne bilkul straight forward baat ki
Just like me u too believe in talking expressive not impressive

Can u please help me imaking planning strategies with respect to any work
And how to move according to it
Because we make plans every now and then but we notice we are not going as per our plans
121 2 . Reply
AMIT SRIVASTAV . 2018-11-24
Plz send contact no
121 2 . Reply
monika walde . 2018-11-22
Thanks sir
Sir oppoinments kaise le .
121 2 . Reply
saeed waddo . 2018-10-26
Sir thoda fast boliya karo
121 2 . Reply
Mehak Mannat . 2018-10-25
Thank you so much sir ..
121 2 . Reply
Rahul Tandale . 2018-10-19
Youtube main paheli bar.. koi itna help kar raha hai ... record breaking video ... thanks you so much sir
121 2 . Reply
aditya gaur . 2018-10-08
Sir website ki hosting kon karwata hai customer ya hum khud
121 2 . Reply
MK Shaikh . 2018-09-25
Thank sir for share your experience. sir we are started our software company. so please suggest us important points for clients and developments. how to create best deal with client, how we understand them about software time and cost estimation etc...
121 2 . Reply
Tech Bit . 2018-09-24
how to maik appoinments
121 2 . Reply
Jugi Dalal . 2018-09-22
Appointment kaise handle krrni hai
121 2 . Reply
Web Techno Creation . 2018-09-19
very nice sir
121 2 . Reply
Satish Kumar nayak . 2018-09-18
Lot of thanks sir... Please provide details for best Web designing software.
121 2 . Reply
Sandip Modanwal . 2018-09-17
Sir apka nature sab se achha laga...thank you for supporting everyone
121 2 . Reply
Muhammad Zubair . 2018-09-11
very nice great advice sir
121 2 . Reply
KUMAR vishkarma . 2018-09-07
Sir cold calling me customer ko kaise impress kre?
121 2 . Reply
parul singh . 2018-08-30
Sir friends and relatives ki baat agr na kre to kese client bnaye ja skte h qyuki m jis plance se belong krti hu vha sirf itna sufficient nhi h......
Mene 1 time aap ki video dekhi h.. Or kafi aachi lgi isyle m aap se suggetion ki bol rhi hu... Please tell me
121 2 . Reply
Md Zahid . 2018-08-28
Humare web designing services ku facebook ad ke jarye kese logon tak phonca sakte han .
Is topic pe video bano plz sir .....
121 2 . Reply
Muzammil Karajgi . 2018-08-27
Ham log 1 saal se kaam kr rahe h but abhi bade client ki taraf Jana h plz guide
121 2 . Reply
Atul Chikane . 2018-08-23
2:00 thank me later 😜😜
121 2 . Reply
Nitish Rathod . 2018-08-16
Bhot vadia sir bhot sikhne Ko Mila nd cctv business m customer kase find kare sir bcz advitistment s koi frk nhi PDA client Ko Jan Pehchan vala bnda chahiye chahe vo kitne bhi paise le le
121 2 . Reply
Drimp india happy parivar . 2018-08-07
L
Please phone number sent me
121 2 . Reply
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121 2 . Reply
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aur ek company khulta kayse hai..

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121 2 . Reply
rohan prabhulkar . 2018-06-27
Hello
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121 2 . Reply
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121 2 . Reply
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121 2 . Reply
Editing with Saif Bagwan . 2018-05-10
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